Western Continuing Studies

return to search results

Community Relations

CMPR6204

Two Day Workshop


Description

Corporate branding and social responsibility are key components to developing working relationships with key stakeholders in the community. This course will show you how to identify issues and conditions affecting corporate communications within the community, how you currently interact with your community, what the community expects from you and how these relationships can be improved.

What You Will Learn

At the completion of this course students will be able to:

  • Write and execute a communications plan
  • Develop a key list of stakeholders that are critical to their organization
  • Take the Community Relations Survey and see how well your organization scores
  • Learn how to build positive relationships with members of your community
  • Learn how to work with government
  • Dealing with hostile groups

What to Expect

This is an interactive course, which includes lectures, group exercises and discussion.

Please come to this course prepared to share your experiences, opinions and perspectives with the class.

There are no prerequisites required. Please come prepared to share your experiences, opinions and perspectives with the class.

Testimonials

"It is great to get the opportunity to take courses from people who are actually in the field and can share their own experiences."

 

"David is an extremely effective teacher, and enthusiastic about communications and leadership. I really enjoy his courses. Amazing."



Registration Options

Select the format, then click course code/date to view details and to register.

CMPR6204 - 009 Jan 16 - Jan 17, 2017 Available

Day Date Time Location
Mon, Tue   Jan 16 to Jan 17, 2017 9:00AM to 4:00PM Downtown Campus, Citi Plaza, 125

Course Materials

Materials and handouts will be provided in class.

Attendance Requirements

To complete this course, active participation is required and participants must attend 100% of this course.

Western Employees

This course is pre-approved for Reimbursed tuition for eligible Western employees.

Instructors:
David Estok

Fee(s):
Course Fee $460.00 ?

Potential Discount(s): Citi Plaza , Western Alumni , Pillar , Amway , Great West Life