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Crisis Communication


Two Day Workshop


Protect and maintain the reputation and image of your organization during a sudden emergency or ongoing issue. This course teaches you the most effective strategies and techniques for dealing with the media and key stakeholders in a time of crisis.You will learn how to build a crisis communication plan to allow you to respond quickly and effectively when a crisis hits, and will take part in crisis response scenarios to test your new skills.

What You Will Learn

At the completion of this course students will be able to:

  • Prepare an organization so that it will be able to respond quickly and effectively to a reputational crisis
  • Strategize and implement an effective short and long-term reputational crisis response as part of an organizational team.
  • Understand the best approaches to communicate with media, the public and stakeholders in difficult times.

What to Expect

This is an interactive course, which includes lectures, group exercises and discussion.

Please come to this course prepared to share your experiences, opinions and perspectives with the class.

There are no prerequisites required. Please come prepared to share your experiences, opinions and perspectives with the class.


"This course is extremely relevant to my career and professional development. I learned a great deal, that I can put into practice right away. The material was sufficient, and I learned even more through class discussion, of which the course instructor was tremendous and facilitating."

Registration Options

Select the format, then click course code/date to view details and to register.

CMPR6201 - 009 Nov 10 - Nov 11, 2016 Available

Day Date Time Location
Thu, Fri   Nov 10 to Nov 11, 2016 9:00AM to 4:00PM Downtown Campus, Citi Plaza, 124

Course Materials

Materials and handouts will be provided in class.

Attendance Requirements

To complete this course, active participation is required and participants must attend 100% of this course.

Western Employees

This course is pre-approved for Reimbursed tuition for eligible Western employees.

Keith Marnoch

Course Fee $460.00 ?

Potential Discount(s): Citi Plaza , Western Alumni , Pillar , Amway , Great West Life