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This course is part of our Post-Degree Diploma in Public Relations.

 

Learn the fundamentals of graphic design theory from the perspective of managing this function of public relations. Create documents and multi-media presentations to the standards acceptable to the communications industry. Explore the creative process and challenge yourself to use design thinking to create innovative visual solutions.

Topics

  • Proper design vocabulary
  • Understanding and applying principles of design
  • Managing a communication design process in a way that preserves brand identity

Prerequisites

You must be admitted to the Diploma in Public Relations

Applies Towards the Following Certificates

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Register - Select a section to enroll in
Schedule
View Details
Total Hours
36.0
Format
Online: with real-time learning  
Fee
Public Relations - Course Fee (0.5 units) $0.00 Click here to get more information
Instructors
  • Mac Lai

What to Expect

This is an interactive course; you will engage online with your class and instructor through our online learning management system. Plan to log into your course regularly throughout the week.

You can expect to spend approximately six hours of work per week on course requirements. Students are expected to attend 12 live Zoom classes. A schedule will be provided.

Completion Requirements

This is a graded course. Evaluation will be based on any combination of attendance in live classes, participation, exams/quizzes and assignments.

Textbook

Students are required to purchase Student Adobe Create Suite plan. 

Schedule
View Details
Total Hours
36.0
Location
Format
Hybrid  
Fee
Public Relations - Course Fee (0.5 units) $0.00 Click here to get more information
Instructors
  • Mac Lai

What to Expect

This is an interactive course; you will engage face to face during the in-class portion and online with your class and instructor through our online learning management system. Plan to log into your course regularly throughout the week.

You can expect to spend approximately six hours of work per week on course requirements. Students are expected to attend 12 classes. 6 in-person and 6 live Zoom sessions. A schedule will be provided.

Completion Requirements

This is a graded course. Evaluation will be based on any combination of attendance in in-person classes, participation, exams/quizzes and assignments.

Textbook

There are no required textbooks for this course. Students are required to purchase Student Adobe Create Suite plan. 

Required