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Gain an understanding of the various aspects of marketing, promotion and public relations for a not-for-profit organization.

Topics

  • Developing and implementing integrated marketing campaigns
  • Measuring results using web-based and conventional analytical tools
  • Communicating professionally with internal and external stakeholders

Applies Towards the Following Certificates

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Register - Select a section to enroll in

Date and Time TBA
Format

What to Expect

This is an interactive course; you will engage face-to-face with your class and instructor.

You will have access to our online learning management system to review, download and print course materials, connect with your classmates and instructor via the online discussion forum.

You can expect approximately three additional hours of work per week for readings, assignments, exams/quizzes and other course requirements.

Completion Requirements

This is a graded course. Evaluation will be based on any combination of participation, exams/quizzes and assignments.

Textbook

TBA

Required