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Video 101

 

Strengthen your overall communication strategy by using video that will grab attention and enable you to effectively convey your message to viewers. This hands-on course will offer a starting point on how to shoot a ready-to-go, immediate and effective video for the web. Discover how a well produced video can benefit your organization by enhancing your image and reinforcing your brand.

Topics

  • Steps to planning an effective short video project
  • Various types of shots and their value in video productions
  • Implementing strategies to enhance audio quality
  • Lighting set ups that add to the professionalism of video productions

 

Western Digital BadgeEarn a Western Digital Badge 

Recognizing your learning achievement when you complete this micro-credential. 

 

Financial Assistance
Financial Assistance

This course is eligible for Ontario Student Assistance Program (OSAP) micro-credential funding. Find out if you are eligible.

Online Session Sample

EquivalencyView additional details including learning outcomes, goals and evaluation breakdown.

 

Come prepared to share your experiences, opinions and perspectives with the class.

Students will need to have access to a smartphone with built in camera and microphone for video creation.

It is recommended that students have an account on a video sharing service (YouTube, Vimeo, etc.) to allow for easier sharing of their video creations.

 

 

Certificates

Applies Towards the Following Certificates

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Register - Select a section to enroll in
Type
Online
Dates
Jan 12, 2026 to Feb 06, 2026
Schedule
View Details
Total Hours
12.0
Format
Online: with real-time learning  
Fee
Course Fee $495.00
Western Employee $495.00 Click here to get more information
Potential Discount

What to Expect

This is an interactive course; you will engage online with your class and instructor through our online learning management system. Plan to log into your course regularly throughout the week.

Real-time Learning

There are four live Zoom sessions scheduled for this course.

January 13 - 11:00am - 12:00pm ET
January 20 - 11:00am - 12:00pm ET
February 3 - 11:00am - 12:00pm ET
February 10 - 11:00am - 12:00pm ET

Completion Requirements

This is a graded course where a complete or incomplete will be issued. Evaluation will be based on participation and completion of course activities. Attendance in Zoom sessions is not mandatory but is recommended.

Textbook

No textbook required.

Type
Online
Dates
May 25, 2026 to Jun 19, 2026
Schedule
View Details
Total Hours
12.0
Format
Online: with real-time learning  
Fee
Course Fee $495.00
Western Employee $495.00 Click here to get more information
Potential Discount

What to Expect

This is an interactive course; you will engage online with your class and instructor through our online learning management system. Plan to log into your course regularly throughout the week.

Real-time Learning

There are four live Zoom sessions scheduled for this course.

May 27 - 6:00pm - 7:30pm ET
June 3 - 6:00pm - 7:30pm ET
June 10 - 6:00pm - 7:30pm ET
June 17 - 6:00pm - 7:30pm ET

Completion Requirements

This is a graded course where a complete or incomplete will be issued. Evaluation will be based on participation and completion of course activities. Attendance in Zoom sessions is not mandatory but is recommended.

Textbook

No textbook required.

Required