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Synthesize the various skills you’ve learned so far in this program by developing and/or implementing a “real world” marketing project in conjunction with a local “Client” organization. Work as a multi-disciplinary team with your classmates, similar to a marketing agency or department. Develop and monitor your own project plan, prepare a marketing plan, do your research, budget and measure ROI.

Topics

  • Interacting in a professional business capacity
  • Strategy planning for creating a marketing plan
  • Preparing and delivering a pitch presentation

Applies Towards the Following Certificates

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