Loading...

Discover the field of Public Relations, which began to flourish at the turn of the century. Look at the historical roots of PR and its evolution through changing economies. Consider the various roles and responsibilities PR practitioners fulfill across differing industries and sectors, as well as how the practice continues to evolve.

Topics

  • The history and evolution of the PR profession
  • How the PR role functions in different sectors
  • The concept of “PR in practice”

Prerequisites

You must be admitted to the Diploma in Public Relations

Applies Towards the Following Certificates

Loading...

Register - Select a section to enroll in

Type
Online
Dates
May 04, 2020 to Jul 31, 2020
Schedule
Total Hours
36.0
Format
Instructors
  • Kara James

What to Expect

This is an interactive course; you will engage face-to-face with your class and instructor.

You will have access to our online learning management system to review, download and print course materials, connect with your classmates and instructor via the online discussion forum.

You can expect approximately three additional hours of work per week for readings, assignments, exams/quizzes and other course requirements.

Completion Requirements

This is a graded course. Evaluation will be based on any combination of participation, exams/quizzes and assignments.

Textbook

No textbook is required for this course.

Required